I help founders and operators at 10-100 person companies build the operational infrastructure that lets their business run without them in every conversation.
You hired good people. You delegated. You built a team specifically so you could stop doing everything yourself.
And yet here you are. Still the one who catches what falls through the cracks. Still the one decisions escalate to. Still working at full capacity while things move slower than they should.
This is not a people problem. It is not a leadership problem. It is an operational problem. The systems, structures, and decision-making clarity your company needs to run at this size were never built.
And nobody is going to build them while you are busy running the business.
That gap compounds. Every week it goes unaddressed, it costs you something: a good hire who gets frustrated and leaves, a client who does not renew, a decision that took three weeks and should have taken three hours, another weekend you did not get back.
The good news is that it is fixable. And it does not require burning everything down to fix it.
I come into your organization and build what is missing. That means auditing what exists, rationalizing what does not need to exist, and designing the systems, ownership structures, and decision frameworks that let your team execute without you in every conversation.
What you will not get is a framework dropped in a slide deck. You will get someone who stays until it works.
Your operational infrastructure does not exist yet. We build it from the ground up, designed for where you are going, not just where you are today.
You have systems but they have not kept pace with your growth. We identify what is breaking, fix the foundation, and design for the next stage.
Your operations are functional but inefficient. We find the friction, eliminate the waste, and free up the capacity you are leaving on the table.
I am Travis Cox, a Fractional COO and PSM II certified operator with a background building and running operational infrastructure at organizations up to $4.4B.
I have owned companies, led teams, and spent my career at the intersection of strategy and execution. I am a Scrum and Agile advocate who knows that methodology only matters when it fits the context. I have seen what happens when operational clarity exists and what it costs when it does not.
I work with a small number of founders and operators at a time. That is intentional. The work I do requires real engagement, not a retainer that buys you a monthly check-in.
If you are serious about building the operational foundation your company needs to scale, I would like to talk.
The Fractional COO Readiness Diagnostic is a free self-assessment that shows you exactly where your operational gaps are across five dimensions: priorities, ownership, decision-making, systems, and founder dependency.
You will walk away with a clear picture of where you stand and where the real constraint is.
Used by founders and operators at 10-100 person companies to identify where operational clarity breaks down.
No email required to get started.
I work with a limited number of clients at any given time. If you are thinking about what operational clarity could look like for your organization, the best next step is a straightforward conversation.
No pitch. No deck. Just an honest look at where you are and whether working together makes sense.
Send me an email directly.
[email protected]I typically respond within one business day.
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